Freemium Conversion Manager
About the role:
Freemium Conversion Manager is a new role in our organization, created in response to edrone’s strategic shift. You’ll play a key role in scaling our operations further on both the Polish and Brazilian markets.
Your main responsibility will be to guide potential freemium users through the early stages of their journey with edrone — all the way to becoming paying customers. This includes managing customer onboarding, initiating proactive activation activities, identifying high-potential leads for conversion, increasing user engagement, and collaborating with the support team to optimize the ticket handling process.
You’ll join the Onboarding Team within the Customer Care department and work closely with the leadership team (CEO, COO, CCC, CTO), having a real impact on the direction of edrone’s development.
🚀 What we offer:
A comprehensive onboarding process to help you smoothly settle into your new role
A real influence on our growth and customer experience — as this is the first role of its kind at edrone, you’ll be shaping it from the ground up
Salary range: 9,500 – 10,500 PLN gross (employment contract) or 10,500 – 11,500 PLN net (B2B) at the start, with room for negotiation after the trial period
- Monthly commission:
10% of new MRR (Monthly Recurring Revenue) for deals from existing leads
25% of new MRR for deals from leads you sourced yourself
- Perks (Poland):
Multisport card
Private healthcare (LuxMed)
Free English lessons
Free sessions with Hedepy therapists or personal well-being advisors
Access to our private in-office gym — perfect for a post-work endorphin boost
Flexible work setup: we work in a hybrid model from our Kraków office/ Sao Jose dos Campos, but we're open to candidates from all over Poland/ Brazil. If occasional on-site meetings work for you – feel free to apply!
Quarterly team integrations: we love to celebrate wins and build connections together!
🚀 What your typical day will look like:
Managing freemium onboarding: designing and optimizing onboarding flows, personalizing activation paths, automating communication (emails, chatbots, pop-ups), and tracking performance (Activation Rate, Time to First Action)
Customer support and activation: monitoring account activity, driving product adoption, collaborating with onboarding and support teams
Proactively increasing product usage: recommending features, running educational initiatives (webinars, tutorials), and communication campaigns
User journey management: creating checklists, tutorials, activation prompts; testing and optimizing paths for Polish and Brazilian users
Sales support: identifying accounts ready for upgrade, tagging them in CRM/Intercom, collaborating with sales, and refining lead qualification criteria
Ensuring high-quality outbound communication: analyzing and improving message performance (email, push, in-app), and creating engaging content with the marketing and product teams
Working with support: resolving user issues, identifying recurring problems, and developing educational resources
Analysis and reporting: tracking key metrics (activation, usage, conversions), identifying blockers and growth opportunities, and collaborating with the product and marketing teams
UX feedback and improvements: collecting user feedback, sharing insights with the product team, and suggesting changes to onboarding flows or the interface
🚀 What success looks like in this role — key KPIs:
Activation Rate: % of freemium users who complete key actions (e.g., integrations, launching campaigns)
Freemium → Trial/Paid Conversion Rate
UX/Onboarding Improvements: number and quality of suggestions based on user feedback
CSAT (Customer Satisfaction Score) for freemium users
% of Integrated Users: e.g., CRM or email platform connections
% of Activated Users: those who complete key actions
7-day Retention: % of users logging in a week after registration
🚀 This role is perfect for you if:
You thrive in fast-paced environments and know how to prioritize effectively — we move fast to deliver value to our users
You have at least 1 year of experience in Customer Success, Onboarding, Sales, or Marketing, ideally in a SaaS environment
You're familiar with the freemium model or Product-Led Growth (PLG).
You’re skilled in collaborating with support teams and managing user tickets while optimizing processes
You're a clear communicator, take full ownership, and don’t hesitate to initiate changes that improve user experience
You’re comfortable working with data: analyzing user behavior and key metrics to improve onboarding and product adoption, and drawing valuable insights
You’ve worked with tools like Vitally, Intercom, HubSpot or similar CRMs
You regularly track success metrics and can translate them into actionable steps
You speak English at B2 level or higher: essential for working with our teams across two continents
🚀 What the recruitment process looks like:
A 30-minute online chat with People and Culture Partner – Milena Micor, where we’ll get to know you better
A 30-minute online conversation with Chief of Customer Care – Wioleta Jednaka-Gracz, focused on your skills and experience
A recruitment task to complete at home, followed by a final in-person interview at our Kraków office (Lekarska 1), where we’ll go over your solution
Welcome aboard! 🚀
Regardless of the outcome at any stage, you will always receive feedback from us regarding your application.
- Locations
- Kraków, São José dos Campos
- Remote status
- Temporarily Remote
About edrone
We help grow e-commerce by intelligently utilizing the latest technologies and techniques, as proven by the satisfaction of thousands of customers worldwide.
Freemium Conversion Manager
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